Category: Marketing

Read our latest blog posts

How To Position Your Brand Before Launching It

We all know how difficult it can be to startup an enterprise in Nigeria. But, what many...

Continue reading

How Top Brands Are Using Instagram Stories To Expand Their Visibility

The Instagram algorithm is actually wild right now because literally no one will see your posts if...

Continue reading

Nike ‘Just Do It’ Campaign: Telling The Right Story

Earlier this week, global fashion brand Nike released an advert to celebrate their 30 year anniversary. The...

Continue reading

This is How to Caption Like ‘The New Yorker’

Everyone is mind blown by good copywriting, basically the better the copy, the more effective it is....

Continue reading

The Importance of Instagram Explore Page

Instagram explore page is one of Instagram’s main tool designed to help people and businesses gain more...

Continue reading

4 Reasons Your Business Needs A Digital Communication Plan

Business owners in Nigeria are still not convinced of the importance of digital communication in marketing and....

Continue reading

What A Molue Vendor Can Teach You About Communication Strategy

The Nigerian 1% may not relate to, or even begin to understand the activities that goes on...

Continue reading

Read This Before Your Next Digital Communication Plan

Media planning is the process of establishing the exact media vehicles to be used for marketing communication....

Continue reading

Why Cristiano Ronaldo is The Greatest Influencer of All Time

About a week ago, Real Madrid legend, Cristiano Ronaldo joined Italian giants Juventus after 9 years in...

Continue reading

Meghan Markle’s Royal Life Hasn’t Affected Her Personal Style

Written by Moyosore Sonuga   Whether she is on press duties or she’s hanging out with her...

Continue reading