Lessons Learned From My First PR Campaign
I still remember the euphoria at the end of my first campaign. On my list of unforgettable...
How I Joined the Exclusive Public Relations Community
Public relations was not a top career choice, for me, as a young girl. In fact, I...
Public Relations for Beginners: What I Wish Someone Had Told Me
In the words of Viv Segal of Sefin Marketing: ‘’PR means telling the truth and working ethically...
Not Everyone Needs a Lightbulb Moment to Love and Practice PR
It started with a nomination in high school. I was 13 when I was nominated for a...
A Shallow Dive Into PR: One PR Adviser’s Experience
Six years ago, I walked into my first Public Relations (PR) job fresh out of NYSC, with...
Women in PR Ghana Returns for Sixth Annual Summit This July
Women in PR Ghana is set to host the 6th Edition of its annual summit for female...
Falsehood, Facts, and the Reality of Modern Journalism in Africa
By: Yusuf Omotayo In January 2017, George Orwell’s dystopian novel, “1984”, first published in 1949, returned to...
2023 Elections: How We Can All Do Our Due Diligence
The last time I witnessed the collective efforts of Nigerian youths without prejudice was during the EndSars...
Copyright Laws and the Threat Against Nigeria’s Entertainment Industry
The Nigerian media and entertainment industry is a thriving scene. From globally awarded artists to critically acclaimed...
ID Africa Appreciates Clients, Colleagues, and Partners as It Celebrates 7th...
Leading communications and strategic advisory company, ID Africa (IDA) turned 7 on Sunday, February 27, 2022. Founded...