If you love advertising, then you’re going to love this.
The famous British Ad Agency, D&AD and Paris Agency, BETC have created a browser extension that replaces regular prerolls (the ads that come before YouTube videos) with the world’s best commercials.
The ad-blocking browser extension named the Ad Filter is available on Chrome and Firefox.
Olivier Apers, creative director at BETC has stated the reason why the two renowned agencies decided to take on this unusual project – “we wanted to demonstrate that people don’t hate advertising, they just hate bad advertising. “
Have you tried it? What do you think about it? Kindly leave a comment.