Finding out what interests your social media audience is really easy. To understand your followings’ interest priorities, simply use your insights or analytics for social media.
Unknown to many, your Twitter analytics and Facebook insights are as important as your social media timeline. Also your most liked media on Iconosquare can help you determine which Instagram content you should post more.
You don’t need a 5 hour tutorial to know what your consumers like. These simple 3 tips are good insights to keeping your content relevant to your target group on social:
1. The Experiment Stage: Post all kinds of content… anything that you believe would interest people.
2. The Insight Stage: Visit your Twitter analytics, Facebook Insights or your most liked media on Iconosquare to find out which of your posts got the most reach and engagements.
Depending on how much content you post, you may choose to do this daily or weekly. Daily is better for starters. After reaping the benefits of the 3 stages, You can begin reviewing your insights weekly.
3. The Pro Stage: By now, You have mastered the first two stages and you post according to what your following engages with the most.
See. Easy Peasy! 🙂