Category: Digital Marketing

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BHM: A Bellwether for highs and lows of Nigeria’s PR Industry

Consistently ranked Africa’s most populous nation and among its largest economies, in terms of Public Relations, Nigeria...

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Apple, Netflix, Instagram, Google, 7 Other Tech Giants Ranked Coolest Brands...

A few years ago, most people would have considered fashion and luxury brands as the ‘coolbrands’, mostly...

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Nigeria PR Report 2016: How You Can Be A Part Of...

What is the current state of the PR industry in Nigeria? What are the most important skills...

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Why Clients Should Pay Agencies To Pitch, And Why They Won’t

There’s an ongoing debate among marketers about whether agencies should be paid by clients for the time,...

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Adidas, Google, GoPro Make Top 10 Youtube Ads For October 2016

If you’re a fan of brilliant ads and would love to know what type of video content...

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To Troll Or Not: How Should Nigerian Brands Act On Social...

by Deoye Falade   I was involved in a pretty interesting debate last weekend post-Manchester United trashing...

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10 Simple Steps For Social Media Analytics Success

The ultimate goal for every brand is to understand whether or not their marketing messages are successfully...

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Infographic: Building A Personal Brand Online In 11 Easy Steps

Here are some good tips on building a personal brand online, broken down into 11 simple steps that...

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Lagos Digital PR Summit Will Deepen Communicators’ Skill-Set in New Media

Lagos State Chapter, the flagship branch of the Nigerian Institute of Public Relations (NIPR) is working to...

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How Facebook IQ Can Help You Make Better Digital Marketing Decisions

Social media has become the preferred place for small, medium and big businesses to advertise and market...

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