Author: IDAfrica

Read our latest blog posts

Big Brother Naija Season 11 Housemates Revealed as Nigeria’s Biggest Reality...

The much-anticipated 11th season of Big Brother Naija officially premiered Sunday night as 24 housemates from across...

Continue reading

What Network Expands Across Sub-Saharan Africa, Bringing the Commonwealth Games to...

What Network, the Free-to-Air broadcast platform of What Media Group (WMG), today confirmed a major expansion of...

Continue reading

Not Your Textbook PR: My First Month at IDAfrica – By...

Walking into IDAfrica on my first day, I couldn’t believe I had actually bagged the internship. I...

Continue reading

Creative Thinking in PR Must Solve Business Problems – Njideka Akabogu

Public relations professionals must move beyond generating big ideas and demonstrate how creativity contributes to solving business...

Continue reading

Opinion: Why Africa Must Build the Institutions That Protect Its Cultural...

For a long time, I have asked myself the wrong question. I have spent years placing African...

Continue reading

Timeless Elegance: Adekunle Gold Gathers Lagos’s Finest For An Intimate Evening...

Nigerian singer, songwriter and cultural icon Adekunle Gold on Thursday hosted an exclusive dinner at Vici, Victoria...

Continue reading

When Orkney Meets Lagos: What Whisky and Nigerian Creativity Have in...

As Nigeria’s premium spirits market matures and a new generation of discerning consumers begins to look beyond...

Continue reading

My First PR Event: 6 Eye-Opening Lessons from PRCAN Knowledge Hub...

By Joshua Agbola. Walking into the Lagos Marriott Hotel in Ikeja for the maiden edition of the...

Continue reading

The Macallan Celebrates Women’s Creativity at Women in Arts & Design...

Art, culture and whisky came together in Port Harcourt as world-renowned Scottish whisky brand, The Macallan, partnered...

Continue reading

5 Female-Led Podcasts That Reconnected Me With My Feminine Energy –...

These days, I often find myself grappling with the complexities of love and self-worth as a 22-year-old...

Continue reading