TTITL Chapter 2 – How Your Customer Decides What To Buy
Theme: Consumer behaviour; how people decide what to buy Thinker: Alistair Rennie & Jonny Protheroe (Google’s Market...
Fẹ́mi Fálọdún’s TTITL (Theme, Thinker, Idea, TL;DR and Link) – Intro...
Being a marketing student (always) and teacher (sometimes), I am constantly on the lookout for interesting thoughts,...
POEM: Dark Days of a Pandemic
Dark Days of a Pandemic These dark days come and go in an endless loop Lifetimes lost in...
About Visual Storytelling, a Good Ghanaian Guy in Lagos and Stuff...
On Monday, February 24, 2020, I joined three other Nigerian marketing communication professionals on a panel to...
New Year Energy and the Foolish Wisdom of Making Resolutions
I’m not one for big new year resolutions. I trust more in day-to-day incremental growth in most...
Info Digital Africa Ltd. Advocates for a United Africa
In the same week that Romelu Lukaku, a star footballer of African descent was racially abused while...
ID Africa Founder, Ayeni Adekunle Named Fellow of the National Institute...
Distinguished Public Relations and Marketing expert, and Founder, ID Africa, Ayeni Adekunle, yesterday, August 1, 2019 joined...
These Past 4 Weeks… and Surviving Lagos
These past 4 weeks have been quite weird. I’ve spent time struggling with malaria, flu, and just...
How To Write A PR Campaign Case Study
On Friday March 22, 2019, I was at the Public Relations Consultants Association of Nigeria (PRCAN) Masterclass...
How We Are Building An African Marketing, Media and Technology Powerhouse
Wednesday, February 27th marked exactly four years since BHM Group Founder, Ayeni Adekunle announced the birth of...