Author: IDAfrica

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Building Bridges in a Polarised World: Lessons for Communicators From Successful...

By Femi Falodun     As we commemorate World PR Day 2025, the global marketing and communications...

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ID Africa At 7: An Unusual Success Story

While reflecting on ID Africa’s 7th anniversary, I wondered if the company could already be considered as...

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Femi Falodun – Panel Session: Africa Challenges and Opportunities

Speakers: Femi Falodun, CEO, ID Africa; Jessica Hope, Founder and CEO, Wimbart Moderator Okay, welcome back everyone...

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The Africa Opportunity for Global Communication Professionals

On October 17, 2021, I joined the world’s leading PR and communications experts from over 30 countries...

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Winning in 2022: The 7 Objectives for IDA’s 7th Year

This is an edited version of an internal email sent to all ID Africans on January 4,...

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ID Africa: Surviving Six Seasons

February 27, 2021: Today makes it six years since we started ID Africa. That’s a mighty long...

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NoCode, No Problem By Femi Falodun

Marketing communication agencies have always been at the mercy of their clients’ budget. In recent years, big-spending-brands...

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Why We’re Hiring Unusual Talents At ID Africa

Since I left my former life as a banker in 2014 and took the leap of faith...

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Understanding The BBNaija Phenomenon: A Collection Of Important Reports & Analyses

Big Brother Naija is a truly remarkable media, marketing and social phenomenon. Between July 19 and September...

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Why PR Professionals Must Think And Act Like Proper Marketers

I’ve spent the last seven years working closely with Public Relations professionals and marketing-communications people across various...

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