The Adobe Creative Cloud is a favourite tool for designers, creatives and digital content creators around the world. The product which was first launched by Adobe in 2011 is beloved by many for its easy-to-use desktop and mobile applications.
At IDA, our team of creatives were also raised on Adobe CC and use one or more of the applications every day for our agency’s work in multimedia content creation and design.
Here are some creative professionals and Adobe products they most likely will use to get the job done:
1. Art Directors
These geeks are responsible for conceptualizing visual designs and leading the direction of other forms of visual content. A seasoned Art Director would be familiar with most of the Adobe Creative Cloud products.
2. Photo Editors
These group of creatives usually use Adobe Photoshop to edit, amend or enhance pictures. Photoshop is also the most popularly used Adobe CC application.
3. Graphic designers
They are usually great with Photoshop, InDesign and Illustrator. So, for anyone trying to build a career in this field, these would be the go-to apps to learn.
4. Video Editors
Adobe Premiere Pro is a creative side chick to these peeps. The best Video Editors are also masters of some of the other design tools: Photoshop, InDesign, etc.
5. Content Managers
Adobe Sparks will help content managers to quickly churn out beautiful images, videos and other content items.
6. Illustrators
Adobe Illustrator is a best friend here, backed by knowledge of Photoshop and InDesign.
7. Animators
Adobe Animate or Character Animator is for anybody that wants to create nice cartoons, adverts, games and other content.
8. UI/UX Designers
Adobe XD is for anyone to design beautiful, modern products which will help the feeling of the user interface to be awesome.
9. Audio Editors
Adobe Audition is necessary for effective audio results for this set of creatives who work with sounds and audio manipulation.
10. Copywriters
Many copywriters may find themselves converting documents to Adobe Acrobat Reader for pdf stuff or crafting copy with Adobe Incopy.
Now, seeing how much our livelihoods depend on these Adobe guys, one can’t help but wonder if there are alternatives out there to use in place of the above. Well, that will come in another post.