Tag: Advertising

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This Doritos Ultrasound Ad Got 7 Million YouTube Views In Less...

Aside from Super Bowl being the annual championship game of the National Football League (NFL), Super Bowl...

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If Your Gym Ever Put Out A Truthful Commercial, This Is...

Many of those who subscribe for gym facilities sign up in the hope to lose weight or...

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What No One Is Saying About Black Friday In Nigeria

…the truth and nothing but the truth   Owing to the growth of e-commerce businesses in Nigeria,...

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#LAIFAwards2015: How We Identified Which Ad Men Belonged To Which Agencies

The 10th edition of the LAIF awards was an interesting and memorable one; from ladies’ man Ebuka Obi-Uchendu...

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This Old Navy Ad Featuring Snoop Dogg Shows Why You Shouldn’t...

This funny ad by Old Navy featuring Julia Louis–Dreyfus (Veep and Seinfield), Comedian Kumail Nanjiani (Silicon Valley)...

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Biggest Winners of LAIF Awards in the Past 6 Years and...

Have you ever wondered what goes into making a brilliant advert or an effective marketing message? Who...

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7 Different Types of Social Media Managers and How They Function

The continuous rise of social media and its importance to brands, organizations and individuals is no longer...

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Dear Nigerian Ad Men, We Want To See Commercials Like These

In Nigeria, most commercials play out in these 2 patterns: a. The Sing-Along Ads These are probably the...

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[View the story “The Death of PR in Nigeria – The Story #PRisDead” on Storify]

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Bill Gates’ Predictions About Content Marketing in his 1996 Article Still...

Get in here Content Marketer! You have heard it a million times – content is king. This...

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