The fifth season of BBNaija, BBNaija Lockdown, has kicked off, the housemates are getting to know each other and the audience is already deciding which of them gets their support.
Beginning Tuesday July 21, we create infographics of Top 5 most talked about housemates (rankings, volume of posts about them, number of people talking about them), Big Brother Naija audience analytics: total posts, number of people talking about BBNaija, estimated audience reach and peak time of conversations.
Data for the infographics is culled from IDA Research, Keyhole, Twitter, IG, News, Blogs & Forums.
This week, Laycon, Nengi, Erica, Neo and Ozo emerge the most talked about housemates. This is only the first week and it will be interesting how these numbers and figures will change in the coming week.
Different personalities in the house are beginning to come to fore, housemates are getting over the novelty of being in the house and the pressure of the competition is beginning to tell on them.
Laycon, a fast rising artiste, is top of the leaderboard this week, with a steady stream of conversation flowing about him on social media. He has successfully garnered an active and supportive fanbase in his first week in the house, getting the attention of various celebrity artistes – Reminisce, Vector, Oxlade, Do2dotun and others, with his unexpected carriage and talent.
The competition is in its early days and a lot is definitely going to unfold, and we will be watching.
Check out the numbers, data and faces from Tuesday July 21 – Thursday July 23 below.




