If you haven’t heard, our girl, Rihanna is the first artiste to cross 2 billion worldwide streams on Apple Music!!! Whoopi!!! She reposted an Instagram video made by an Ikorodu based dance group: Dreams Catchers which she saw on Naomi Campbell’s Instagram platform to share her excitement.
The act broke the internet, one of the world’s richest rapper Diddy saw it and reposted as well. We can’t help but talk about how consistency paid off for Riri’s favorite dance group.
The group founder, Seyi Oluyole had expressed joy about the development especially after she had recounted how far the team had come. The kids had began from the streets to many competitions and now a worldwide recognition.
According to TheNetng, Seyi Oluyole said that the group had decided to increase it Instagram views which led to consistently posting at least one video daily. This has paid well for the little crew.
Consistency is a great tool in marketing. If used well, it may have good results for businesses.