Technology and Modern Marketing? By Samuel Ipinyomi
The year 2020 came with significant changes for the marketing industry, putting to test all we knew...
The year 2020 came with significant changes for the marketing industry, putting to test all we knew...
If you had asked me a few months ago if cinemas/movie theatres still stood a chance in...
Marketing communication agencies have always been at the mercy of their clients’ budget. In recent years, big-spending-brands...
Until very recently, brands aligning with politically-charged movements was considered suicide. A select few businesses were able...
The Lagos ‘street’ landscape is a cacophony of different sensory stimuli that has morphed into its own...
In the last five years, the rise of influencer marketing has been astronomical. Social media has become...
A cursory look at the mode and manner of communications during the recently concluded 45th United States...
Twelve years ago, the first block of Bitcoin was mined. Built on a technology called blockchain, that...
One of the effects of a global health crisis such as the COVID-19 pandemic is its lasting...
In 2025, doing good will no longer constitute a microcosm of activities that businesses engage in as...