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Ebuka Obi-Uchendu Named Most Influential Big Brother Naija Housemate Of All...

Ebuka Obi-Uchendu has been named the most influential Big Brother Naija housemate of all time by viral...

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ID Africa Announces ‘Neusroom Untold’ In Celebration Of People, Places And...

In celebration of Nigeria’s 60th Independence anniversary, Marketing, Media and Technology company  ID Africa, and media platform,...

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Understanding The BBNaija Phenomenon: A Collection Of Important Reports & Analyses

Big Brother Naija is a truly remarkable media, marketing and social phenomenon. Between July 19 and September...

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Enhancing Creativity In The Nigerian PR Industry By Uche Ajene Ayere

In the past, Public Relations would simply mean the use of communication to persuade publics. Essentially, this...

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BBNaija Insights And Analytics Week Nine: Race To The Finish Line

The Big Brother Naija Lockdown season has been exciting. The housemates have been a joy to watch,...

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Fifth Lagos Digital PR Summit Opens For Registration

The Lagos State Chapter of the Nigerian Institute of Public Relations is calling on public relations practitioners...

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Only 26% Of Nigerian PR Practitioners Are Women, Here Is Why

In most parts of the world, you’ll find way more women in PR than you would men....

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Why PR Professionals Must Think And Act Like Proper Marketers

I’ve spent the last seven years working closely with Public Relations professionals and marketing-communications people across various...

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Insights And Analytics From BBNaija Week Six

The housemates have roughly one month left to spend in the Big Brother Naija Lockdown house. The...

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BBNaija Lockdown Week Five: Insights and Analytics

The fifth week in the BBNaija house started as usual with evictions. Kaisha, Neo, Trikytee, and Wathoni...

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