Category: Article

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Enhancing Creativity In The Nigerian PR Industry By Uche Ajene Ayere

In the past, Public Relations would simply mean the use of communication to persuade publics. Essentially, this...

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BBNaija Insights And Analytics Week Nine: Race To The Finish Line

The Big Brother Naija Lockdown season has been exciting. The housemates have been a joy to watch,...

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Fifth Lagos Digital PR Summit Opens For Registration

The Lagos State Chapter of the Nigerian Institute of Public Relations is calling on public relations practitioners...

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Only 26% Of Nigerian PR Practitioners Are Women, Here Is Why

In most parts of the world, you’ll find way more women in PR than you would men....

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Why PR Professionals Must Think And Act Like Proper Marketers

I’ve spent the last seven years working closely with Public Relations professionals and marketing-communications people across various...

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Insights And Analytics From BBNaija Week Six

The housemates have roughly one month left to spend in the Big Brother Naija Lockdown house. The...

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BBNaija Lockdown Week Five: Insights and Analytics

The fifth week in the BBNaija house started as usual with evictions. Kaisha, Neo, Trikytee, and Wathoni...

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YouTuber Fisayo Fosudo Breaks Down Plaqad’s Social Media Ranking Tool

Visual storyteller and technology video producer, Fisayo Fosudo shows us a couple of great reasons why everyone...

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On Rape & Gender-Based Violence, BBNaija Housemates’ Very Candid Conversation

On August 10, 2020, Big Brother announced to the BBNaija Lockdown housemates that as part of their...

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BBNaija Lockdown Insights: Four Weeks After

It’s been four weeks since the Big Brother Naija Lockdown doors opened and let in twenty strangers...

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