Author: IDAfrica

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Adekunle Gold Delivers A Timeless Set At The Macallan Lagos Launch

It was a masterclass in live showmanship and soul at the intimate launch of The Macallan Timeless...

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The Macallan Unveils Redesigned Double Cask and Sherry Oak Collections

The Macallan, world-renowned single-malt Scotch whisky, introduced a new chapter in its visual identity on Friday April...

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How Lagos Creatives Can Unwind Intentionally After The Hustle – Joshua...

By Joshua Agbola Lagos does not ease into the day. It launches into it. As early as...

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The Macallan and Alexis Galleries Champion Chukwuemeka Michael Osisiego with ‘A...

On the evening of Saturday, September 20, 2025, The Macallan and Alexis Galleries reaffirmed their profound commitment...

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What To Expect At The Tiger Street Football Tournament Finals at...

The Tiger Street Football Tournament is ending its Awka run with a finale that will be blending...

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Uzor Arukwe, Jeriq and Wanni x Handi To Bring Their Energy...

Nigerian rapper Jeriq will perform at the Tiger Street Football Tournament in Awka, with award-winning actor Uzor...

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Imisi Ayanwale Wins Big Brother Naija Season 10

After a 10-week rollercoaster of entertainment, drama, emotion, and fun, Imisi has been named the winner of...

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Victor Osimhen Joins Galatasaray: A Transfer That Could Transform Turkish Football

Victor Osimhen’s recent transfer to Galatasaray stirred significant excitement in the football world. Known for his remarkable...

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How African Brands are Changing Narratives Through Crisis Management

The global economy currently faces an unprecedented myriad of challenges – recovery from COVID-19 pandemic, the looming...

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Pop Music and Consumer Engagement

According to Karsten Kjems, a contributor for the Neuromarketing Science & Business Association, “​​Sound and music affect...

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